Designing an app that provides instant gladification.
Next Up is an anti choice-overload mobile app designed to connect you with nearby experiences tailored to your mood.
Next Up is where planning meets spontaneity. Using Next Up travelers and urbanites on-the-go can easily connect with nearby experiences that match their mood and interests, while avoiding the anxieties of choice overload.
Our research showed that planning for fun often ends up feeling like work, and delving into ratings and reviews can detract from the novelty and excitement of having a spontaneous experience. Using research, competitive analysis, and innovation, we developed Next Up as a simple and fun tool to facilitate faster decision making in planning your next adventure.
5 Weeks, 2017 March – April
Research, Product Strategy, UI/UX, Prototyping
Sketch, After Effects
Tyler Gumb, Wei Ting Kuo, Ashley Jang, Azucena Romá
Josh Musick and John Leonard
During on-boarding users are prompted to select a mood that resonates with what they would like to do at the current moment.
Based on the user's mood, NextUp generates a batch of 10 easily accessible options based on GPS location.
THE CHOOSING EXPERIENCE
Events on the carousel screen feature large images with minimal information, such as price and distance for each event.
If a user is not interested in an event they can simply swipe down for "meh," which will remove it from their options pool.
If a user is interest in an event, they can delve into the detail pages and view Instagram images to get a feel for the event and venue ambiance. If they are interested in selecting that event, the app will bring them directly to google maps showing the fastest route to fun.
If the user swipes "meh" to their first batch of 10 event options. NextUp will do a check-in with the user to help deter infinite scrolling. While the user can bypass the check-in, it is highly discouraged by the app.