Designing an app that provides instant gladification.
Next Up is an anti choice-overload mobile app designed to connect you with nearby experiences tailored to your mood.
Next Up is planning meets spontaneity. Using Next Up travelers and urbanites on-the-go can easily connect with nearby experiences that match their mood and interests, while avoiding the anxieties of choice overload. Next up is an app to inform people of nearby events in a simple and fun way that facilitates immediate decision making.
Next Up is planning meets spontaneity. Using Next Up travelers and urbanites on-the-go can easily connect with nearby experiences that match their mood and needs, while avoiding the anxieties of choice overload.
Planning is a lot of work and delving into ratings and reviews can detract from the novelty and excitement of having a lived experience. Using research, competitive analysis, and innovation, we developed a product to speed up decision making that will get you to your next impromptu adventure sooner.
5 Weeks, 2017 March – April
Research, Product Strategy, UI/UX, Prototyping
Sketch, After Effects
Tyler Gumb, Wei Ting Kuo, Ashley Jang, Azucena Romá
Josh Musick and John Leonard
During on-boarding users are prompted to select a mood that resonates with what they would like to do at the current moment.
Based on the user's mood, NextUp generates a batch of 10 easily accessible options based on GPS location.
THE CHOOSING EXPERIENCE
Events on the carousel screen feature large images with minimal information, such as price and distance for each event.
If a user is not interested in an event they can simply down for "meh" which will remove it from their options pool.
If a user shows interest in an event, they can go into the detail pages and view Instagram images to get a feel for the event or venue ambiance. If they are interested in selecting that event, the app will bring them directly to google maps showing the fastest route to fun.
If the user swipes "meh" to their first batch of 10 event options. NextUp will do a check-in with the user to help deter infinite scrolling. While the user can bypass the check-in, it is highly discouraged.